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Nike Extends Sponsorship of US Olympic Team
Nike extended its sponsorship deal with the US Olympic Committee to become the Official Outfitter of the US Olympic and Paralympic Team until the London 2012 Olympic Games.

Under the deal, Nike will provide the ‘Medal Stand’ uniform, which will be worn on awards podiums and during medal ceremonies at the Beijing 2008 Olympic Games, the Vancouver 2010 Olympic Winter Olympic Games and the London 2012 Olympic Games.

US Olympic Committee Chief Executive Officer, Jim Scherr, said: “We are proud to have Nike, a company that embodies the Olympic spirit of quality, excellence and determination, as our committed partner. Nike's ability to deliver ground-breaking apparel and footwear with cutting edge technology has been instrumental in our efforts to support America's Olympians, Paralympians and hopefuls”.

Nike first became an Official Sponsor and Licensee of the US Olympic and Paralympic Teams in 2005.

Source: www.sportbusiness.com


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